What kind of discounts on 2021 right now?

I bought a 21 Limited TRD Offroad CM last month. Traded a 17 SR5 CM TRD Offroad with 96k miles. Dealer gave me 26k for my 17. They came off the Limited 3k and it had an additional 1k cash back without even visiting the dealership. I ended up getting them down another $500. But that was the only dealersh that would work with me. I talked to numerous dealerships in 6 states (WV, KY, OH, TN, VA,& NC) and noone would come more than $500-$600 off of sticker before Toyota incentives. After I signed I asked the finance manager how come they were the only guys coming off MSRP so much. He said they sell more trucks than anyone in the state and they will make their profit through volume.

 

Man you guys weren't kidding!! I've spoke with at least a dozen dealerships across the state the last few days and 7 of them didn't have a single Tundra on the lot. The ones that actually had stock (1-3 trucks at most) would not even entertain the thought of discounting them at all (other than the $1000 Toyota is currently offering).

However, I finally found a dealer (the only one) that was willing to deal. The only truck they had on the lot was a White SR5 Crewmax TRD Off-road, which was the EXACT truck I was looking for. They gave me a $1000 discount on top of the $1000 Toyota is offering on a truck that already had a lower sticker than comparable trucks in the area. On top of that they bought out my remaining lease payments on my 2020. Initially they were offering 3.9% interest until I told them I was already approved for 2.49% through my bank. The finance manager then called me back and offered 1.9%. I pick up my dream truck on Saturday!

 

Best of luck on your new ride!

Funny how when I started looking there were hardly any Toyota's out there but plenty of Ford's, Chevy's and Dodges. Wonder why?